
About rural Hampshire
Hampshire is a large and richly varied rural county — stretching from the chalk ridges of the South Downs to the wooded heart of the New Forest and the breezy farmland of the Test and Itchen valleys. While it hosts busy towns and military centres, the majority of Hampshire is defined by its working countryside.
The central downs are ideal for arable farming — vast fields of barley, wheat, and oilseed rape cover much of the area between Winchester and Andover. To the north, the North Wessex Downs support mixed farming, with sheep and cattle grazing alongside cereal cultivation.
In the south, the New Forest provides one of Britain’s most distinctive rural environments. Here, commoners still exercise ancient grazing rights, and New Forest ponies roam freely among heaths, woodland, and old enclosures. Forestry, equestrian work, and artisan trades remain active.
Hampshire’s villages — such as Selborne, Chawton, and Longparish — continue to centre rural life around pubs, markets, and local schools, while estate farms and conservation schemes provide employment and stewardship.
With its diversity of soil, topography, and tradition, Hampshire’s countryside remains one of the most characterful and productive in the south of England.
The flag or crest

Region
Southwest England
Population
1857000
County town
Winchester
Other notable towns / cities
Southampton, Portsmouth
Known for
Naval history
What people say…
I live in Hampshire and … the New Forest is a lovely area.


